We’ve written before, for example, about Epic Games (the developer of the hugely popular Fortnite) railing against Apple and Google’s hegemony.Īt the same time, legislation is also emerging - such as the EU’s Digital Markets Act - which piles even more pressure on the tech giants to allow end users to install apps from third-party platforms.Īnd while some might celebrate this move to encourage increased competition, Apple and Google do have a point when they suggest that it might be at the detriment of security. Some companies’ battles to escape the reality of what they see as an extortionate model have made newspaper headlines. Almost a third of the app cost is a hefty margin, which helps to explain why developers are exploring the possibility of publishing via third-party stores and distribution channels. They both charge 30% of the application price or in-app purchase transaction as a service fee (with some exemptions during the first year). ![]() Not only because the stores are already installed on the devices, but because they’re fully integrated natively into the OS and they provide lots of tools from marketing through to security controls.īut publishing on these two official stores comes at a cost - literally. These are two incredibly convenient distribution channels. And on the other side you have the two Silicon Valley giants themselves, claiming that such a move would put end users of applications at risk.Īs you know, Google Play and Apple App Store are the official markets to publish mobile apps for Android and iOS devices respectively. On one side you have those who are trying to curb the power and dominance of Apple and Google and introduce a more competitive landscape. In recent months a battle has been playing out that has the potential to shape the future of the tech world.
0 Comments
Leave a Reply. |
Details
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |